Vegas meets country. Route 91 Harvest is a country music festival that takes place right in the heart of the Las Vegas strip. The 2017 festival website needed to capture the energy of Vegas, and provide a functional experience for fest goers to learn more about the 'three-day neon sleepover.'
I was inspired by the eclectic neon signage that's rooted in Las Vegas' iconic visual language. This site features a potent mix of typography and neon illustration to accurately capture the mood of Vegas, and match the stimulation of the atmosphere.